GENERAL

Your privacy is very important to us. We understand that you want to remain in control of your personal information and we strive to make sure that we only use your information in the ways that you want us to. This Privacy Policy explains what information we collect through www.magicnumber.com (the “Website”), how and when it is collected, what we use it for now and how we will use it in the future. If you have any questions about the way in which your information is being collected or used which are not answered by this Privacy Policy please contact us at inquiries@magicnumber.com.

WHAT INFORMATION DO WE COLLECT

When you register a user account with us we collect certain information from you. This includes your personal details and your contact and address details. This information is used for various reasons including: (i) for your personal identification; (ii) to process your user account; (iii) to help us to calculate your Magic Number and; (iv) to enable us to contact you for customer service purposes and to provide you with information which is relevant to the Magic Number concept and which we feel you will find valuable and interesting.

For quality control and training purposes, we may monitor or record your communications with us. We will keep your information for as long as is reasonably necessary for these purposes.

MARKETING

We would like to send you messages by email, SMS, MMS and other forms of mobile communication, but will give you the option not to receive such messages when you register a user account with us. If you nevertheless indicate that you are happy to receive such messages we promise not to bombard you with messages, and will only send you information which we think will be of interest to you. If you decide that you no longer want to receive our messages you can unsubscribe at any time by changing your profile settings on the Website.

We can assure you that we keep your information confidential and do not sell or rent our customers’ personal information to third parties for marketing purposes.

WHO ELSE MIGHT USE YOUR INFORMATION

We generally do not share personal data with other persons. However, in order to provide our services, we may provide personal data to our affiliates and to persons which provide services to us (but always in compliance with data protection laws). We will never supply your details to any third party for marketing purposes.

In the event of a proposed or actual merger, sale or other transfer of all or the relevant portion of our assets or business, the personal data may be disclosed to the potential acquirer or successor for due diligence purposes and to complete the transaction. This Privacy Policy will continue to apply.

We may also disclose your personal information in order to comply with any legal obligation, or in order to enforce or apply our Terms and Conditions.

You should be aware that in addition to the circumstances described above, we may disclose your financial or personal information if required to do so by law, court order, as requested by other government or law enforcement authority, or in the good faith belief that disclosure is otherwise necessary or advisable including, without limitation, to enforce or apply our Terms and Conditions, to protect the rights or properties of Magicnumber.com, its affiliated companies, its users and the public or when we have reason to believe that disclosing the information is necessary to identify, contact or bring legal action against someone who may be causing interference with our rights or properties, whether intentionally or otherwise, or when anyone else could be harmed by such activities. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

DATA PROTECTION

We will at all times comply with the standards, procedures and requirements of UK data protection laws to ensure that the personal information you give us is kept appropriately secure and processed fairly and lawfully.

We may have to pass your information to countries or jurisdictions which do not provide the same level of data protection as the UK, if necessary for the above purposes. If we do make such a transfer, however, we will (where necessary) always put a contract in place to ensure that your information is properly protected.

AMENDING YOUR PERSONAL DETAILS

We want to make sure that the information we hold about you is correct and up to date at all times. You can at any time amend or update your information by logging into the Website and amending your details as appropriate.

You are entitled to ask for a copy of the information we hold about you (for which we may charge a small fee).

Should you choose to have your name and personal data removed from our database altogether, you can do so by sending an email to inquiries@magicnumber.com.

COOKIES

In order to improve your experience when using the Website we use cookies. A cookie is a piece of information our Website will place on your computer’s hard drive that can track your movements while you are on the Website, it will also recognize you when you visit our Website again.

Cookies are stored in order for us to continually improve our Website and provide a better on-line experience for you. If you want to delete any cookies that are already on your computer, please refer to the instructions on your browser. More information on deleting or controlling cookies is available at www.AboutCookies.org.

We take all reasonable steps to protect the personal data you supply when using the Website. However, due to the inherent open nature of the Internet we cannot guarantee that any information you disclose online will be free from unauthorized access by third parties. Your use of the Website demonstrates your acceptance of this risk.

EXTERNAL WEBSITES

The Website may contain links to other websites controlled and operated by third parties (the “External Websites”). If you follow a link to any External Website, please note that this Privacy Policy will cease to apply and the privacy policy applicable to the External Website will apply.

We shall not be responsible for the activities, privacy policies or levels of privacy compliance of any External Website.

CHANGES TO PRIVACY POLICY

Any changes we may make to our Privacy Policy in the future will be posted on this page and we recommend that you review this page frequently. We will notify you of any changes where we are required to do so.

CONTACT

If you have questions or comments regarding this Privacy Policy please feel free to contact us at inquiries@magicnumber.com.